Who We Are
Our blended family started Daily Harvest Market with a passion for local farming, fresh, deliciously natural food and business to your table! Our concept of an online farmer’s market began with a vision to find an efficient way to bring super fresh, natural food from farms in our own area to busy people who work all week and don’t have time to get to their farmer’s market. We saw the need to provide another outlet for local farms and artisans to sell their goods AND enhance wellness in the workplace by replacing traditional processed food with fresh, organic fruits and veggies.
We’re a family of re-purposed people that have some pretty great experience in building businesses, marketing and sales. Isn’t it always interesting to look back and see how previous experiences led us to where we are today?
Papa Rafael started at 14 in farm labor working from San Diego to the San Joaquin Valley and eventually becoming a Certified Nurseryman, executive for a Fortune 500 company, successful entrepreneur and real estate investor. He’s most proud of his farm labor and work as a water boy though, crediting that experience to establishing the positive values he’s carried through his whole life till now. He’s our operations genius, mentor and handsome delivery driver!
Ivonne uses her boundless energy and a driving passion for all things organic to spread the word and encourage all our customers that “Yes, they CAN eat fresh food every day!” After a successful career in sales, she doesn’t do this for money – she does it for love. We’re glad because the pay certainly isn’t the same as she was used to!
Janis’ work as a marketing manager in healthcare wound its’ way to helping a local, hydroponic farm bring their produce to market which opened her eyes to the hardships and challenges local, community farms face and “planted the seed” for Daily Harvest Market…which has evolved from a farm stand inside Sunshine Gardens of Encinitas to Daily Harvest Express…which is our new Farm Stand On The Go…delivering fresh produce harvested from San Diego to businesses and homes throughout San Diego County.
We’re grateful to be making a difference in people’s health while supporting our farming community. It all makes sense now!
Check it out…the Fox 5 Morning Show came to visit Daily Harvest Express